Innovation is everywhere. Opportunity isn't.
10th House helps founders, investors, and institutions build the conditions that turn ambitious ideas into lasting companies, stronger ecosystems, and generational wealth.
Through founder advisory, institutional readiness, ecosystem strategy, and venture partnerships, we connect talent, capital, and opportunity beyond traditional markets.
Strong ecosystems aren't built by finding better founders. They're built by creating better conditions for founders to win.
Most businesses do not need venture capital. The ones that do need capital, customers, and conviction.
10th House exists because some of the most important companies solving real problems are being built far from the places where capital and attention naturally flow. Our work strengthens the relationships between founders, investors, universities, corporations, and communities so innovation can compound over time.
Work
Founder Advisory
Strategic counsel for founders navigating growth, fundraising, and major inflection points.
Two strategy calls per month
Async support between meetings
Six-month minimum engagement
Priced at $575/month.
Institutional Readiness
Preparing founders for what's next.
We help companies strengthen the fundamentals investors and acquirers care about: revenue, retention, positioning, operations, storytelling, and long-term strategy.
Ecosystem & Venture Strategy
Supporting accelerators, emerging fund managers, and innovation organizations through founder support, program design, and ecosystem development.
This work expands access, strengthens networks, and creates new pathways for capital and opportunity.
MarktReady
MarktReady is the founder-facing arm of the ecosystem.
Through education, workshops, and community, founders gain practical support while building relationships that often evolve into deeper advisory and investment opportunities.
Meet the Founder
10th House was founded by Anastasia Nicole Simon, an operator, entrepreneur, and investor working at the intersection of venture, innovation, and ecosystem development.
Her work spans founder advisory, institutional readiness, AI education, and support for emerging fund managers and accelerators. Through partnerships with startups, universities, corporations, and entrepreneurial organizations, she helps founders prepare for moments of growth—from customer acquisition to fundraising and exit.
Before venture capital, Anastasia built her career as an operator and entrepreneur. That perspective continues to shape the work at 10th House: practical over performative, outcomes over optics, and a belief that the next generation of great companies will emerge from places and people too often overlooked.
Selected Experience
[Techstars] [Founder Gym] [Shadow Ventures]
Current Collaborators
Grow with Google
SuperCopy
Metric Mate
MarktReady
Building the future of venture infrastructure.
We believe:
Talent is everywhere; opportunity is not.
Customers matter more than fundraising headlines.
Capital should recognize innovation, not dictate where it happens.
The venture industry spends too much time searching for founders who resemble yesterday's winners and not enough time recognizing tomorrow's.
The name 10th House comes from astrology, where the tenth house governs career, reputation, and legacy. That idea sits at the center of our work.
We are interested in helping founders, investors, and institutions build things that outlast them.
Build something that lasts.
10th House works with founders, fund managers, accelerators, universities, and organizations investing in the future of innovation.